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Industries · Retail

Store teams that know the range, from day one.

High turnover, seasonal ranges and weekly promotions make product knowledge hard to keep. Atrivity measures what store staff know, closes the gaps in minutes a day and gives them the right answer at the shelf.

Powered by Atrivity Readiness + Atrivity Assistant

Book a demoSee the solutions
Retail operationsTraining and HRCategory and brand managersStore managers

The challenge

What makes it hard in retail.

Challenge 01

New people every month

Turnover means someone is always learning the range in front of the customer.

Challenge 02

Ranges and promotions change weekly

New products (SKUs), bundles and price changes move faster than any training plan.

Challenge 03

No time off the floor

Store staff cannot leave the floor for long courses, so training has to fit in minutes.

Value proposition

Know who is ready. Close the gaps that matter.

Atrivity Readiness finds what your store teams does not know and closes the gaps with knowledge challenges and refreshers. Atrivity Assistant answers what they need in the moment. Both run on your Sales Layer of approved content and report into the same analytics.

What you get

Minutes a day, measured

One-minute challenges on the phone, with each person getting the fix for their own mistakes.

What you get

The answer at the shelf

Answers based on approved content about the range, specifications and conditions when the customer asks. Ranges and promotions, kept current in your Sales Layer.

What you get

Every store on one map

Readiness by store, region and category, so managers coach where it matters.

Real questions, real gaps

What store teams got wrong, and then got right.

10 real questions from retail programs on Atrivity, each answered by between 125 and 1,187 store staff and managers. On average, the error rate fell from 67% at the first attempt to 33% at the last.

Selling ritual125 learners

Which open questions drive average ticket at Christmas?

first attempt77%last attempt34%

What the company gainsHigher average ticket in the peak season

Products and services243 learners

What are the main benefits of the home delivery service?

first attempt68%last attempt25%

What the company gainsServices sold with accurate promises, so fewer complaints

Selling ritual365 learners

In which phase of the sales ceremony is the basket offered?

first attempt86%last attempt48%

What the company gainsThe sales ritual is followed consistently, which increases units per transaction

Selling ritual219 learners

What should you do during the purchase ritual?

first attempt60%last attempt26%

What the company gainsA consistent luxury experience in every store

Store management321 learners

How often should you create a step-up plan for a team member?

first attempt72%last attempt38%

What the company gainsStore managers coach their teams regularly, which improves staff performance and retention

Products and services604 learners

What can I always offer customers at the till?

first attempt58%last attempt25%

What the company gainsMore trial, conversion and return visits

Products and services286 learners

A customer bought wedge shoes and asks how to protect them. What do you suggest?

first attempt63%last attempt32%

What the company gainsCross-selling of care accessories that lifts margin per sale

Selling ritual1,187 learners

When is an open question most useful?

first attempt71%last attempt41%

What the company gainsBetter needs discovery and better product recommendations

Store management221 learners

When analysing an inventory result, from how many units of the same item is a loss considered serial theft?

first attempt64%last attempt34%

What the company gainsEarlier detection of organised theft and lower shrinkage

Store management292 learners

When you find a comparable product at a similar or lower price at a competitor, what should you do?

first attempt50%last attempt25%

What the company gainsThe price policy is applied correctly, protecting price perception on key items

Real questions from client programs, anonymised and translated. Correct answers not shown; metrics unchanged.

Solutions

What we propose for retail.

Solution

Sales conversion

Answers based on approved content for store staff, before and during the customer conversation.

Sales conversionSolution

Assess and ensure readiness

Always-on reinforcement, campaigns and competitions between stores.

Assess and ensure readinessSolution

Implementation and service

The first four weeks, and what comes after.

Implementation and serviceSolution

Galaxy report and Team slides

Team slides for every store manager.

Galaxy report and Team slides

Business moments

Where it makes the difference.

Seasonal range launch
New staff onboarding
Promotional campaigns
Store competitions
Category training
Brand partner programs

Atrivity has been used by more than 500 organisations in more than 50 languages. How it works

Start with one team and four weeks.

One product or range, one team or network, four weeks. We run it as a managed service with your content.

Book a demoThe first four weeks