Blog & News

Discover Atrivity's blog with specialised content on HCPs engagement, boost cycle meetings, product launch strategies, and increase sales.

Using Gamification to Improve Product Launch Success in Pharma and Medtech

Companies can increase knowledge levels, provide insights into knowledge gaps, and improve engagement using gamification.

Salespeople are the frontline of every business. Armed with the right tools, they'll be your top brand ambassadors.

Retail feels the crunch in keeping sales staff with a monthly turnover rate of about 5%. It has the highest turnover rates in any industry.

Drug product launches are a challenge. There are several reasons why they fail or they don't meet sales expectations.

Sales training is critical to the pharmaceutical industry's success. So do your pharma sales reps have the right training?

What barriers do pharma companies face in launching new products? 5 tips for successful pharma launches.