Blog & News

Discover Atrivity's blog with specialised content on HCPs engagement, boost cycle meetings, product launch strategies, and increase sales.

AI-GEN Podcasts: Mobile Microlearning for Pharma Sales Teams

Atrivity turns key content into AI-generated podcasts—perfect for those in-between moments. Hands-free. Bite-sized. Always relevant.

What barriers do pharma companies face in launching new products? 5 tips for successful pharma launches.

81% of all pharma companies train with mobile apps. These are the hottest key mobile apps for sales reps in the pharma industry.

Measuring pharmaceutical event success was extremely difficult in the past, but now there are tools to maximize ROI.

How can companies increase their sales using pharmaceutical sales tools? How does gamification get involved?

The gamification industry is shifting in strategy and functionality. It includes sales acceleration, event and goal tracking.

Retail technology has matured to be ultra-functional and includes a broad range of metrics and analytics.