Increase revenue with exceptional customer experiences

How the fashion industry uses Atrivity

Train sales floor associates on the knowledge and techniques to personalize customer experience, represent the brand fully, and increase productivity.

Retail sales associates must onboard quickly and learn new information on a continuing basis. Rapid production cycles and changing in-store promotions create an endless need for flawless communication and ongoing training.

See what areas global fashion retail and manufacturing companies cover using Atrivity below.

Train sales associates to focus on key investments

Or any number of sales skills, products, or promotions. Training, distributing information, assessing knowledge and measuring results are key.

Use Atrivity to build teams of knowledgeable and customer-oriented brand experts with a fun and engaging game. See an example of how it works.

Train sales associates to focus on key investments

Or any number of sales skills, products, or promotions. Training, distributing information, assessing knowledge and measuring results are key.

Use Atrivity to build teams of knowledgeable and customer-oriented brand experts with a fun and engaging game. See an example of how it works.

Atrivity is used by marketing managers, channel sales leads and heads of stores

Microlearning content on product knowledge and sales techniques to increase ATV

Sales training material directly from corporate to store associates in the field

Engage channels and sales associates with a motivating, competitive mobile trivia app

Customize content to feature your merchandise and brand

Fashion companies use Atrivity to train & onboard employees

New Collections

New collections drive style-seeking shoppers to stores; the trendy details set brands apart. Sales associates who take an active role as brand and fashion expert build trust and sell more. Keep sales associates up-to-date on new lines, runway trends, and accessories to drive sales on key investments.

Stylists and Personal Shoppers

Sales associates who are up on trends, and know your entire collection and its accessories will be able to service customers with ease and increase total spend. Fashion shoppers look to sales staff to guide them through pieces to complete a look. Test sales associates on which pieces go with which accessories.

Sales techniques & cross-selling

Groom retail sales associates to master these lifelong sales techniques. Product knowledge plus the mastery of sales skills give the personalized attention in-store shoppers seek.

Salespeople who know when to suggest, cross- or upsell will combat showrooming and see their sales soar.

Promotions and Events

Marketing managers create promotions to push sales. Salespeople use special offers to start conversations with deal-seeking shoppers or to hook a new shopper.

Proper training ensures all client-facing staff have the information they need to make the most of exclusive events and its resulting sales figures.

Onboarding New Hires

Retail sales staff turnover rates reach upwards of 25%, and seasonal staffing means constant change.

Formal and efficient new hire onboarding programs reduce costs, decrease time to productivity and increase employee retention. Effective training includes product knowledge, promotional material, company policies, loss prevention and sales techniques.

Omnichannel

Omnichannel directors are responsible for aligning sales enablement and engaging customers’ branded experiences across regions and channels. When sales associates understand the buying experience and brand identity from all touchpoints, they impact shopper satisfaction and ATV across channels.

Communication is a challenge in omnichannel organizations: a multi-lingual, geographically independent solution that everyone can use regardless if they have a company email is key.

Channel support

Ensure your brand’s share of voice by empowering channels with the right information in an easy-to-digest format.

Move information from HQ to distributors or sales associates in large department stores or resellers to promote your brand and drive sales in the right direction.

Brand ambassadors and employee engagement

Sales associates are an extension of your brand. Make them passionate representatives by giving them consistent training content that reinforces corporate vision and style guidelines.

Branded material will bring them closer to your vision and create a positive work culture that drives employee engagement.

Customer service

On and offline customer service alignment is key to the shopper experience. Customer service agents must be trained in effective online and offline communication.

In a service economy, exceptional service levels across sales and support, and across brick and mortar and web properties is key to a lasting customer impression.

Safety and loss prevention

Train salesfloor staff to identify shoplifters and shoplifting methods. Ensure they know the appropriate procedures to follow if they witness a colleague stealing. Create a less attractive environment for shoplifters and remind staff of shoplifting policies and procedures.

Every employee can be trained to prevent shrinkage.

Talk to an Atrivity Game Expert

With Atrivity get key knowledge from HQ to heads of store and salesfloor associates.

  • Train without reducing time on the salesfloor
  • Reinforce upselling and cross-selling techniques
  • Engage and assess your channels and sales associates

Want to know how you can use a mobile game in retail fashion training?

See how it works